Product range after all the point

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Has huge potential, but don't forget about organic reach - it's your free business card and a chance to be seen in digital. If you communicate on social channels (and you should!), inform your community about upcoming promotions in advance. Prepare for Black Friday as best you can - prepare a publication schedule on all the channels.

You run (don't forget about ephemeral content such as stories, because thanks to them you will be in constant contact with yourplatforms and make sure C Level Contact List that all links implemented in your social media channels are correct and lead to the right places. There is nothing worse than a situation.



When, instead of the promised landing page with an attractive promotion, we see a 404 error. Don't panic - you still have time to prepare for Black Friday! Phew, that was quite a bit. Luckily, there's a lot of time left until Black Friday, so you'll still have time to implement all the above tips, from preparing a media plan, through modifying budgets.