What is Emotional Marketing? A strategy to evoke emotions and motivate actio...

HumairakhatunJ

Display advertising, or Display Ads, is a popular choice for building brand awareness. Creatively designed banners that combine colors, images, and impressive messages often appear on websites or applications that target customers frequently visit.

This form is especially suitable for remarketing campaigns. When customers have visited your website but have not completed their purchase, display ads will "follow" them on other platforms, gently reminding and encouraging them to come back.

. Keyword search advertising (Google Ads)
Google Ads is one of the most effective ways to reach potential customers. It works based on keywords that people are searching for. When someone types in phrases like “buy a turkey number data good laptop” or “reputable marketing services,” your ad will appear at the top of the search results.

Marketing Ads via Google Search

Marketing Ads via Google Search

One of the biggest strengths of Google Ads is the ability to measure and optimize campaign performance in detail. You can track each click (CPC), the number of conversions, and the cost of each campaign. This helps businesses easily adjust their budgets and optimize their advertising campaigns to achieve the highest ROI (return on investment).