標題: Hierarchy of the document within the domain [打印本頁] 作者: mebrokenheard11 時間: 2024-3-12 11:50 標題: Hierarchy of the document within the domain It influences the click rate and this in turn strongly influences the ranking. In contrast to before, I don't believe that the keyword is a ranking factor "by itself", but only in combination with user behavior, i.e. CTR. Keyword included in the document Of course, the keyword should be included in the document. In 2014, however, there are more and more cases in which not the keyword but a synonym is included. Nevertheless, in such cases the keyword is “trump card”: a text with a keyword always beats the text without a keyword – assuming all other factors are equal.
Number of internal links The more frequently and the India Car Owner Phone Number List more prominently a document is linked within the domain, the better for the ranking of this page. However, while it used to be about the mere existence of a link, in my opinion today the graphical presence also plays a role. An internal link in the footer doesn't do as much good as a link in the main navigation. Google has been evaluating internal (and external!) links according to this scheme for a long time, see also the post by SEObyTheSea and the associated patent from 2004 (!). (accessible from the homepage with one click or only after four clicks?) The homepage is usually the main distribution page within a domain.
What was linked from there is highly relevant - the further the documents are from the homepage, the less important they are in Google's eyes. Online newspapers in particular have a hard time struggling with this and newspaper SEOs spend a large part of their time only dealing with internal linking. Using tags or category pages, you can move articles higher up and not let them languish in the archive on page 87. Keyword included in internal links Google Penguin (coming soon!) penalizes too many keyword links from external domains. However, this does not apply internally! In this respect, it is important to use the keyword internally when linking to your document.
